PRET – Marketing
MISSION STATEMENT
This programme strives to offer a thorough grounding in Marketing Management to those who want to obtain a qualification in the field of Executive Marketing Studies.
Objectives
The Bachelor Degree programme in Executive Marketing Management Studies aims at:
- Enhancing students’ knowledge and practical skills as Marketing Assistant in both the Public and Private Sector businesses.
- Enhancing students’ ability in developing marketing campaigns and communication skills.
- Entry Requirements
Candidates aspiring to under-take training for the award of the Bachelor Degree in Executive Marketing Management Studies should be holders of the Higher National Diploma (HND) or BTS in Marketing Studies or any other recognised equivalent certificate like DIPET 1.
Fees
Fees per academic year three hundred and fifty thousand francs (350 000Fcfa)
CAREERS
Upon completion of the training, graduates can aspire for the following responsibilities and job opportunities in both the Private Sector businesses:
- Marketing Manager
- Junior Marketing Consultant
- Advertising designer and Manager
Language of instruction
The language of instruction is English.
Course Duration:
Two (02) Semesters (One year)
Course Requirements: 60 Credits
- Course work: 50 credits
- Internship: 5 credits
- Dissertation: 5 credits